Here’s What We Do
Frequently Asked Questions
for Nexus AI Analytics
General
The number of cameras required depends on the store’s size. Typically, one camera is used for every 50–75 square meters of space.
Yes, the software supports multiple camera installations across different branches, and allows centralized data viewing and analysis.
Yes, Nexus strictly complies with PDPA regulations by storing video footage for only 1 day before it is automatically deleted.
- The duration of time customers spend in the store
- Purchase conversion rate
Yes, the system can analyze both the time customers spend in the store and their purchase conversion rate.
Yes, Nexus can connect with your current system by linking the existing database to ours.
This allows for seamless continuation of data usage and integrated analysis.
It supports 2 languages: Thai and English.
Yes, the system has been tested with over 200 people entering the area simultaneously. It performed stably without limitations on the number of people.
You can see customer behavior insights such as:
- Time spent in each zone
- Number of visits (Impressions) This helps with space planning and marketing strategy optimization.
There are no additional hidden costs. We charge a transparent monthly subscription fee.
If the company discontinues operations, the system will stop providing services immediately.
No. The system will stop operating if the company ceases its business.
Yes, it is possible—provided the mall permits it and there are suitable installation points, such as poles where cameras can be mounted at a height of 3.5 meters.
Yes, Nexus can analyze and estimate demographic information such as age and gender. This enables precise marketing planning and target audience analysis, while still complying with privacy regulations.
The system only captures facial patterns and customer behavior, without storing personal identity. The data is stored for just 1 day before being automatically deleted.
A mobile application is under development. However, users can currently access data through a web browser and receive notifications via LINE.
Yes, users can view data through their smartphone web browser and conveniently receive alerts through LINE.
Yes, Nexus supports POS system integration.
Yes, Nexus supports multi-branch operations and provides consolidated data, including comparative reports across branches.
Data can be reviewed from the date of system installation onwards.
Yes, the system can be configured to send alerts when occupancy exceeds a set limit.
Yes, Nexus can distinguish between staff and customers using Re-ID technology.
Using existing CCTV systems is supported, but not recommended as data accuracy may be compromised due to lower camera specifications and limited angles.
Yes, data is stored on the Cloud, and our team performs daily backups.
The system supports both low-light and bright-light conditions, though it is recommended to avoid extreme lighting for better accuracy.
Yes, Nexus provides accurate real-time people counting to analyze crowd density at different times.
Yes, it can detect movement directions via Heatmap to analyze customer flow in and out of different store zones.
Yes, the system can analyze staff efficiency based on behavioral and movement data, such as response time in assisting customers and the ratio of staff to customers.
Yes, reports are available in both graph and chart formats.
Currently, Nexus does not directly integrate with BMS systems such as HVAC or lighting.
Yes, people-counting data can be integrated with security systems to improve safety management and surveillance.
Yes, Nexus analyzes customer behavior such as peak visiting hours, gender, age, and time spent in-store—valuable insights for marketing and strategic planning.
Yes, the system can clearly identify the busiest customer traffic times (Population Time).
Yes, the system supports data analysis across daily, weekly, and monthly intervals.
Yes, Nexus allows cross-branch comparison on metrics such as customer traffic, time spent, and behavior, supporting strategic decision-making.
Yes, Nexus supports data export in both Excel and CSV formats.
Yes, Nexus supports data export in both Excel and CSV formats.
Yes, installation is supported in locations with ceilings as low as 2.5 meters.
Yes, the system can accurately detect and separate individuals entering as a group using advanced motion and identification analysis.
Yes, it supports both low-light and bright-light environments, though avoiding extremes is recommended for best accuracy.
Yes, Nexus supports installation in areas with certain decorations or obstructions.
Yes, Nexus supports multi-entry/exit areas and can accurately count people separately for each entrance/exit.
Yes, Nexus supports continuous 24-hour operation and multiple-entry environments.
Yes, Nexus has a backup power system for the company’s main processing unit. For on-site equipment, it depends on the store’s infrastructure.
Yes, Nexus can accurately identify children and elderly visitors to help analyze behaviors and improve service quality.
Not yet. Currently, Nexus does not support environments with pets, as they may affect detection accuracy.
Currently, Nexus does not support integration with Access Control systems.
At this time, Nexus does not support detecting wheelchair or cart movements.
Yes, Nexus works effectively in environments with escalators.
Yes, the system can detect and analyze individuals carrying large items.
Yes, Nexus can accurately separate and detect individuals even when walking in close proximity.
Yes, the system analyzes user behaviors such as time spent in an area, movement patterns, and frequency of visits helping to better understand customer habits.
Yes, the system can detect individuals walking with shopping carts.
Yes, Nexus evaluates and analyzes space efficiency to improve space management.
Yes, the system can accurately detect individuals using canes or walking aids.
Before handover, an audit is conducted. A minimum accuracy of 90% must be achieved for the project to be considered successfully delivered.
Yes, Nexus comes with warranty coverage as per the contract. Equipment will be replaced free of charge if issues occur.
Nexus stores only temporary video for analysis. Processed/Analyzed data is stored permanently. Customers can define how long data should be retained.
Onsite service, 24/7 customer service, and dedicated customer support teams.
Dwell Time = Exit Time - Entry Time.
Footfall is counted when someone crosses a designated Proximity line.
Nexus counts proximity using a virtual line. Each time a person crosses this line, it is counted as one store entry.
Yes, the installation point can be relocated. However, minor hardware adjustments are required to ensure proper system functionality after relocation.
Yes, certain limitations exist, such as ceiling height, equipment spacing, and physical obstructions within the area.
Yes, the system fully supports store expansion without any issues.
Yes, Nexus allows administrators to configure user access levels and reporting permissions for data security and privacy.
Yes, Nexus supports on-premise data storage on the customer’s own server.
Implementation
Hardware tuning is required to ensure the system functions correctly in the new location.
Yes, Nexus supports user account management and access control settings as required.
If there is a nearby power source, our team can extend wiring from that point to support the installation.
Yes, it may affect both the equipment and installation. Therefore, installation points must be selected carefully to avoid water damage risks.
Yes, Nexus allows customization of store operating hours as needed.
No preparation is required from the customer. Our team will provide all equipment and handle the installation process entirely.
Yes, Nexus can be deployed globally. Installation requires engineers with expertise in electrical and telecommunication systems to ensure safety and optimal performance.
We provide both hardware and software support to ensure smooth and efficient system operation.
At least 200–250 watts per people-counting device set.
One power outlet strip with 4 sockets per device set.
Typically, installation takes around 1–2 days.
Approximately 3–3.5 meters.
Technical
Yes, criteria can be set to exclude visitors who stay only for a short period.
Yes, the system supports people counting across multiple zones.
The system calculates and downloads the data every night at midnight, and guarantees that the data will be deleted after processing.
Data such as Customer Insight, Staff Productivity, and Store Performance can be exported in .csv format for integration with other business systems.
No, existing data will not be affected, as previously stored information remains fully intact in the system.
No additional server installation is needed since the system uses Nexus’s own servers.
The device can store data for at least 1 month without an internet connection.
Analyzed data is stored in the Nexus cloud system for the entire duration of service usage.
You can directly contact the Nexus office for technical support.
Report and Analytics
Yes, dashboards can be customized and designed according to the client’s needs.
Reports are available in various formats such as hourly, daily, monthly, and yearly, including traffic grid and staff performance data.
Yes, the reporting dashboard can be customized to display data as required.
Yes, all reports are stored in the Nexus cloud system.
A “passerby” refers to the number of people walking past the store, counted based on those within the camera’s range who remain for less than 1 minute.
% Capture Rate = The percentage of customers attracted into the store, calculated by dividing the number of customers who enter and stay in the store for more than 1 minute by the total number of passerby.
The average time customers spend in the store, calculated by dividing the total time spent by all customers by the total number of customers.
Yes, the system can consolidate data from multiple entrances or branches into one report.
The Heatmap report is generated using a grid layout to display density and customer movement patterns in each zone.
Yes, the system can be scheduled to generate daily reports automatically.
Sale
Yes, express delivery and installation services are available based on customer requirements.
Payment methods and terms are determined on a case-by-case basis, depending on the project scope, installation area, and customer agreements, and can be adjusted to fit organizational needs.
Yes, consulting services are available to help customers fully understand and leverage their data.
Because Nexus provides deep, comprehensive, and highly accurate insights, making us a leader in the market.
No, hardware and software come as an integrated package designed to work seamlessly together. However, data can be exported/imported to integrate with other systems.
The size and weight depend on the model. We ensure the equipment is suitable for each customer’s usage requirements.
Yes, warranty coverage is provided as specified in the contract.
Yes, data is protected through encryption and security measures such as password protection and physical safeguards.
It is subscription-based with annual fees.
Yes, the subscription model includes both hardware and software.
Yes, both documentation and training are provided for hardware and software.
It is included in the software subscription.
Yes, Omnichannel insights services are provided with no additional cost.
Yes, it is included in the package.
Yes, sales data can be imported manually or via API connection with POS systems.
No concerns have been raised by management or security regarding installations near restrooms.
One device covers approximately 50–75 square meters. We help assess and recommend the appropriate number of cameras.
Yes, real-time people-counting is supported.
Yes, sales data can be imported manually or via API connection with POS systems.
A portal is recommended to minimize errors in data exchange between both parties.
Billing begins once accuracy testing is completed according to specified criteria and the contract is signed.
Yes, devices can be set to “Inactive” temporarily as needed.
User Setting
Yes, individual user accounts can be set up for each person.
No, administrators can create unlimited user accounts and define varying access permissions.
Accuracy Audit
An audit will be conducted until the system meets the required thresholds: Non-Binary ≥ 90% and Binary ≥ 95%.
Each device’s operating range is configured to ensure there is no overlap, preventing duplicate counts.
Reports can be requested via contact channels such as email, Line group, or by directly calling the team.
The system provides approximately 95% accuracy.
Environments with ceiling heights of 3–3.5 meters and no decorative items or obstructions in the installation area ensure maximum accuracy.
The system should be tuned to optimize performance.
Videos recorded by the Nexus system are in .mp4 format, with each clip approximately 5 minutes long.
Yes, because entry/exit counts and conversion rates are critical business metrics. If the system is unreliable, it will impact effective store management.
Yes, the camera angle can be adjusted, but the system does not record or capture customer faces in order to protect privacy.
Videos are automatically uploaded to the cloud.
Approximately 12 GB per day.
Yes, physical counting by staff can be performed to validate accuracy.
Export Data
Yes, such parameters can be stored in user accounts.
Data exported from the software can be shared with customers, but Nexus does not share data directly with external third parties.
Yes, raw data can be exported in XML and CSV formats for integration with other business systems.
Device Specification
The devices require internet connectivity to send data to the central database. If the internet is temporarily unavailable, the devices will store data locally and automatically upload it once reconnected.
No, because Nexus uses a separate Wi-Fi system.
Storage capacity is virtually unlimited, and customers do not need to manually clear data.
The device consumes 200–250 watts of electricity.
Yes. The system provides Heatmap reports to analyze the time customers spend in each zone and the number of people entering specific areas.
Yes. Nexus provides a real-time monitoring system managed directly by the Nexus team.
Our devices are manufactured under internationally recognized brands such as Hikvision and TP-Link, which meet global safety certifications.
Each device has a separate IP address and supports both IPv4 and IPv6.
Yes. The system can accurately detect and manage customer U-turns.
The devices automatically adjust to varying light conditions to maintain accuracy in people counting.
Nexus Analytics Tool
Yes. The dashboard allows performance metrics of multiple branches to be compared in one view.
Yes. The system analyzes and displays customer dwell time per zone.
Backup Data
Yes. The device stores data locally and uploads it automatically once the internet connection is restored.
Unprocessed video data is stored for 1 day before being deleted. Analyzed data is retained according to customer agreements.
Data is available in real time.
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